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Are 17 Isotta Fraschinis too much of a good thing? To the average car lover, the answer likely is “Yes.” The luxurious Italian classics, however, were not too much for wealthy Americans - including Hollywood’s finest - who craved them in the years before the Great Depression and provided a new market for the Milan-based auto maker. Visitors to the...

The best advertisement for the former Perlongo’s Bakery was to simply prop open the door and let the aroma of fresh baked goods do the rest, according to Mary Perlongo, daughter of Josephine and the late Salvatore Anthony Perlongo. The fresh baked bread, beerrocks, pizza, cookies and cakes made the bakery locally famous. Sal, as he was known to eve...

You’ve read the book, now see the exhibit! "Transatlantic Style: A Romance of Fins and Chrome," is a celebration of Italian/American automotive style that is open through Sept. 30 at the Blackhawk Automotive Museum in Danville, California. The exhibit was originally supposed to be held at the Palm Springs Art Museum in conjunction with last year’s ...

In the classic 1950 Hollywood film “Sunset Boulevard,” the Isotta Fraschini driven by actress Gloria Swanson played a crucial part in her character Norma Desmond’s acting comeback. The iconic car also helped re-create the world of silent film stars that the film was set in. On Thursday, some 13 automobiles of that Italian motor brand graced Ocean A...

Dopo Washington, dove ha incontrato Sonny Perdue, neo Segretario all'Agricoltura dell'amministrazione americana, il Ministro per le politiche agricole e alimentari Maurizio Martina è volato a San Francisco dove ieri ha visitato il campus universitario di UC DAVIS. Qui, spiega Martina sulla sua pagina facebook, è stata “ufficializzata la firma del p...

Ten years after Chiara Boni La Petite Robe was created, the company is gearing up to open its first U.S. store in Los Angeles next month. The Italian ready-to-wear label started its expansion in 2010 and is counting on the new Melrose Avenue location to further fuel sales. The 860-square-foot boutique at 8470 Melrose Place will be the third for Chi...

“There has to be irony, both in design and in the objects. I see around me a professional disease of taking everything too seriously. One of my secrets is to joke all the time.” Achille CastiglioniThis year’s Design Week, June 14-22, 2017, brought Casa Castiglioni to San Francisco, an exhibit that explores the work of one of the greatest industrial...

When: Tuesday, August 08, 2017 At 7:30 pm - Where: Billy Wilder Theater, Hammer Museum. Organized by : Hammer Musuem & American Institute of Architects (AIA). Entrance : Free. Copresented by the Hammer Museum and American Institute of Architects (AIA), Los Angeles. More information HERE. Professors Felicity Scott, author of Architecture or Techno-U...

It’s been hardly a month since the news of America’s first Lamborghini Centenario getting delivered to the lucky customer filled up blog spaces and car news sites. All four Lamborghini Centenario coupes have hit the streets already and now it’s the turn of the Roadster variant. The good news is that the world’s first Lamborghini Centenario Roadster...

We often hear about the constant efforts by Italy’s regulatory bodies to safeguard our authentic “Made in Italy” merchandise mark. A lot of times, however, the best solutions are the ones developed by young start-up companies, like the Sardinian Autentico, that employs “Near Field Communication” (NFC) technology to prevent Italian products’ counter...

Italy is a world-leading creative manufacturing powerhouse, and we are strongly committed in gathering the best talents and resources in the world to foster its vision and leadership. After 4 four years of educational and corporate innovation programs, we have decided to map and open the Italian high-end manufacturing know-how to select, invest in...

The Italian Trade Agency of Los Angeles, in collaboration with the Los Angeles Venture Association, is pleased to invite you to the event Sardinia Goes Global. The event will take place at the Italian Cultural Institute of Los Angeles on June 9, from 6:30pm. to 9:15pm. Linked below the event website where you can find all the relevant information –...