Italian automaker Alfa Romeo is on a roll. Founded more than a century ago in Milan, Alfa Romeo established itself as a racing champion and leveraged the momentum to push its production cars.

Post-WWII, the brand launched the stunning Giulietta and then the Giulia, setting up what Alfa Romeo exec Larry Dominique calls “sticky” and loyal fans. Alfa Romeo now has 58 owner clubs in the U.S.; that’s notable for a brand that sells 20,000 cars a year.