The effects of international crises on consumer spending does not prevent one of the icons of Italian taste from reaching tables worldwide. In fact, breadsticks even have an international day dedicated to them. The "Breadstick Day," a day that celebrates the art of breadsticks on an international level.

According to data from the Ismea-NielsenIQ Food Consumption Observatory, in the first half of 2023, grocery shopping costs Italians 10% more compared to the first half of 2022, starting with the bread and grains sector (+15.6%), and driving the trend is the "bread and substitutes" segment (+17.8%).