It is just a wagon. But with a little imagination, there are no limits to what it can become. Robert Pasin, president and CEO of Radio Flyer, once explained it: "It can be anything the child imagines it to be—it can be a spaceship, a train, a race car, a submarine."

That kind of versatility has certainly given the iconic, fire hydrant red Radio Flyer some serious staying power. As of next year, the company will have been around a full century, with roots stretching back to the early 1900s when the future founder of the company, Antonio Pasin, arrived in America.

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Source: http://www.smithsonianmag.com/