Italian Ministry of Tourism has announced that Italy is the second destination for 2023, as 39% of accommodation facilities have been booked on online platforms, standing ahead of France and Spain, which recorded increases of 14 and two%, respectively. Airline bookings rose by 14% in the first half of August compared to the same period in the previous year, with the international boost reaching 22%, Schengen Visa website reports. 

The most popular destinations in Italy this summer were seaside resorts, accounting for 43% of bookings, also offering a 31 per cent more economical alternative compared to the average of competitor countries such as Greece, Spain and France.