Europe, and Italy in particular, has enjoyed several blockbuster years, drawing tourists in droves as pandemic-era restrictions disappeared. And two new travel advisor surveys -- one from First in Service (F1S), the other from American Marketing Group (AMG) -- both put Italy in the top spot again for 2024.

"The ongoing desire among Americans to visit Italy simply can't be overstated," Fernando Gonzalez, CEO of F1S, said in a release. "It is as popular as ever." F1S advisors were asked in the survey to name the top three international locations they are booking for 2024. Italy was first with 46%, marking the third year in a row it was the top destination for F1S advisors' clients.