The U.S. Department of Commerce’s Patent and Trademark Office has authorized the registration of the trademark ‘Piacentino – Piacentina’ that will accompany PDO Salumi Piacentini (Piacenza’s PDO cold cuts) with protected designation of origin on the U.S. market.

“This important result – declares the president of the Consortium for the protection of PDO Salumi Piacentini Antonio Grossetti – rewards our commitment to the protection of its GI products. As is well known, the PDO protection is valid on EU territory, but in markets such as the United States and Canada other regulations prevail”.