Primo Mercato has officially brought its offerings to The Mall at Short Hills in New Jersey. Inspired by the iconic Mercato Centrale in Florence Italy, Primo Mercato boasts an expansive space of 17,000 square feet and the authentic Italian food hall offers guests a wide selection of dining and shopping options, including artisanal food counters, food labs, full-service restaurants, a café featuring coffee, pastries, gelato and a variety of savory items and a fully-stocked grab-and-go market. 

The concept of a “Mercato” or market is deeply entrenched in Italian culture; it is not only a place to shop and eat, but a place for a people to gather – truly the heart of the community.  Inspired by the delicious diversity of Italy’s 20 regions and devoted to providing an authentic Italian experience, Primo Mercato is dedicated to championing locally sourced and international food items that embody an unwavering commitment to quality, as well as supporting its ingrained community values.