Why Sustainability Is Now the Key Driver of Italian Food Innovation

Jul 14, 2022 342

Despite an extremely difficult international scenario, the Italian food system is determined to resist and looks to the future with optimism. According to 7 out of 10 companies, the current difficulties will not stop investments in sustainability, which have been ongoing for years, and for 84.5 percent of Italian food companies, the crisis will boost the system by becoming a real opportunity.

Moreover, for as many as two out of three companies (67.6 percent) exports will remain at the center of their strategies. These are the results of the first survey – on a sample of more than 100 companies – by Unione Italiana Food – the largest association of food categories in Europe, representing 550 Italian agri-food companies.

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SOURCE: https://news.italianfood.net/

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