There are a number of great wine stores in the Los Angeles metropolitan area, but after three years of living here, I’m fully convinced that an Italian-focused wine retailer is going to win the day with LA wine drinkers. Why do I think that?

Because Italian wine ticks all the right boxes for what’s hot in SoCal right now:

- it’s often organic/natural because that’s how they’ve always done it
- the prices are affordable
- there’s a ton of off-the-radar stuff to dig into
- and it’s incredibly-food friendly with any kind of diet.