Fico Eataly World – “fico” means fig in Italian, but in this case is the acronym of Fabbrica Italiana COntadina, meaning “Italian farmer farm” – is Oscar Farinetti’s latest venture, adding a new and outstanding Bologna branch to the famous chain of Italian food supermarkets he founded back in 2003.

Outstanding in terms of size (100,000 square meters, 80% of which are dedicated to sales) but also for the way space is used (with a 1,000-seat conference hall, a cinema, a theater, 45 restaurants and approximately 200 animals and cultivars living in stables and fields). It is a testament to Eataly’s will to create a place where the rich and complex culture of Italian food is represented in the most thorough way possible, in every element of the productive process, from the field to our tables.