If you enjoy Italian food and wine, then most likely you have ordered a bottle of Montepulciano de Abruzzo – the delightful fruity, soft, and dark colored wine from the Abruzzo region of Italy. It is also highly likely that you found it at the beginning of the wine list under affordable and approachable wine styles.

However, many of the winemakers of Abruzzo are trying to change that low-priced positioning to one that is more ultra-premium, and they have some very persuasive reasons as to why it is now time to recognize the complex terroir that can be found throughout the region.