Between Italy’s Liberation Day on April 25 and Republic Day on June 2, a surprising trend has taken off on TikTok—one that dives into Italian history, national identity, and collective memory. But this isn't about travel influencers at the Colosseum or picturesque shots of Rome.

Instead, Gen Z creators are turning to Dante, the Renaissance, Ancient Rome, and the Risorgimento, using the visual language of reels to make history go viral. The hashtag #storiaitaliana (“Italian history”) has become a dynamic space for historical content, often reimagined visually and even enhanced by AI.