The Cinque Terre are one of Italy’s most picturesque destinations. Nestled along a rugged stretch of coastline of Liguria, these five towns form a National Park and a UNESCO World Heritage Site. And in recent years, they’ve graced the feeds of Pinterest and Instagram users worldwide. Their iconic colorful houses, winding footpaths, and stunning sea views make the perfect picture backdrop.

Having spent nearly every summer of my life in the region, I’ve witnessed first-hand how the Cinque Terre have risen in popularity — evolving from tranquil, idyllic villages into tourist hotspots. Yet, the Cinque Terre retain an undeniable charm that makes them well worth a visit, in spite of the crowds. Discover insider tips about the five towns to make your experience more memorable and enjoyable.