The year 2024 has been hailed the year of records for Italian wine exports, while 2025 is on an uphill climb. Value is still in positive territory (+0.9%), though in sharp decline, while volumes have been in the red for months (in March -2.7%), as we reported recently.

Obviously, rushing to buy before the US tariffs went into effect, in April, had “fooled” the market, presenting a reality that instead is now fading month after month, marked by a slowdown in purchases. We need to keep a close watch on the USA, since it is by far the most important partner for Italian wine.