The Consorzio di Tutela Barolo Barbaresco Alba Langhe e Dogliani hosts the highly anticipated fourth edition of the Barolo & Barbaresco World Opening (BBWO), culminating with a Grand Tasting event at the Branch Park Pavillion in Austin, Texas on 25 March 2025 involving over 160 producers. In addition, the Barolo & Barbaresco Academy has delivered educational sessions across six major cities, offering wine professionals an unparalleled opportunity to explore the world of Barolo and Barbaresco wines.

This immersive educational experience delved into the Langhe region's unique terroir and the diverse expressions of Barolo, Barbaresco and other Nebbiolo-based wines that this appellation offers. Over 200 participants explored the geology, climate, and history of the region, as well as perfect food pairings for Barolo and Barbaresco wines.