What are the reasons behind the enormous tourism boom in Puglia?  Why is it today the preferred region among Italian vacation destinations? In the search for answers to these questions, it quickly emerged that in this area of Italy, you don’t just experience a simple vacation but savor every moment. You do so when you walk through its whitewashed v...

Everyone knows Liguria for its sea—the ribbons of turquoise, the piazza of Portofino, the pics from Cinque Terre. But woefully underappreciated is the hinterland: venture inland from the Riviera and you enter a different world—one of terraced olive groves, misty chestnut woods, and ancient stone villages clinging to hillsides. Italo Calvino, who sp...

The sight of a velvet rope and a closed door beckons us. Nearly everyone wants to go beyond the velvet rope, often a message sent to our brains that screams VIPs ONLY, whether it’s a nightclub or an impossible-to-get-into hot restaurant of the moment.  The same is true for Rome’s ancient sites, both then and now. Two millennia ago, there were place...

Every year, around this time, Italy enters its most colorful season: market stalls are filled with peonies and poppies, balconies are thick with geraniums, and entire hillsides bloom in coordinated palettes of wildflowers.  The country’s connection with flowers, however, goes well beyond gardens, decoration and natural beauty and, to understand it,...

The Italian lakes have become a byword for a certain type of glamour. Como, Maggiore, even the supposed ‘secret’ lake Iseo roll off the tongues of the well-travelled, conjuring images of grand Belle Epoque hotels, glitzy wedding parties and the faint chance of a Clooney sighting. But try Lake Orta on even the most in-the-know British traveller and...

Italy’s Polignano a Mare stands out as a captivating coastal escape where ancient Roman heritage meets dramatic limestone cliffs and authentic charm. Unlike crowded tourist hotspots, this hidden gem invites travelers to explore its rich history, stroll through picturesque old streets, and enjoy serene beaches with crystal-clear waters. With its uni...

Where are the most impressive (and sometimes hidden) ceilings in Italy? Exploring these masterpieces scattered throughout the country is a unique and thrilling journey through art, history, and architecture. Illusionistic ceiling painting—featuring the challenging "from-below" perspective—was born in the Renaissance with Melozzo da Forlì and flouri...

Italy continues to be one of the top players in the global meeting industry. According to the 2024 ranking by the International Congress and Convention Association (ICCA), Italy hosted 635 international congresses last year—an increase of 82 compared to 2023—making it the fastest-growing among major European competitors. With these results, Italy s...

For many, Arezzo is simply an art city. Actually, that would be a reductive definition. For it, and for the many towns that dot its territory-Cortona, Poppi, Bibbiena, Anghiari, Sansepolcro and others. This territory is actually a point between culture and memory: the Arezzo area is forged by alegacy that has accumulated over more than two millenni...

Southern Italy is home to a beautiful blue paradise. No, it's not Pantelleria with its endless blue ocean or this other underrated, clear-watered Italian island. It is actually the little-known town of Casamassima in Puglia. Here, the color blue floods the town's center. The buildings, the flower pots, and even the bicycles are painted in a rainbow...