Castello del Poggio, five year consecutive Hot Brand Award Winner, is proud to announce the launch of its expanded product portfolio of sweet wines. The winery’s flagship wine, Moscato IGT has enjoyed great success on the U.S. market, as the #1 selling Italian Moscato in national retail chains. The wine’s success inspired the winery to introduce a broader range of wines, complete with a fresh look and taste.

In addition to the Moscato IGT, Castello del Poggio will now offer a Sweet Red, Sweet Rosé, Prosecco DOC and Sparkling Moscato. The expanded portfolio will be introduced to the market through the series of launch events to be held in 20+ cities across the U.S., with the largest experiential event in New York City on June 7th at Manhattan Penthouse on 5th and a special event at the Aspen Classic on June 16th. The launch is supported by an experiential, nationwide marketing campaign in print, digital and broadcast, the largest marketing initiative Zonin USA, Inc. has undertaken for a single brand in its portfolio.