With its glamour, energy, innovation and style, the 2018 Milan Fashion Week ended on February 26th, leaving its audience with curiosity and excitement for what Fall and Winter fashion will bring. Every year Milan welcomes more than 170 fashion shows during this important week, gathering passionate professionals and spectators to see the Made in Ita...

It’s been almost a year since Prada debuted its “Prada365” initiative, an ambitious multi-channel attempt to remodel the company’s public identity, across everything from print media to Instagram to retail.  One of the qualities that has made Miuccia Prada such a force in fashion is her quickfire curiosity, leaping from one idea to the next. At the...

by Meg Miller   Italy's fashion houses are legendary, from Dolce Vita to Prada, Versace to Valentino. The country has always been known for its meticulous craftsmanship and luxury materials, but it was only after Word War II that Italy emerged as a fashion destination.   "Before the war, Italian fashion was always following the direct...

More than 300 ballet fans turned out Tuesday night at the newly refurbished downtown San Francisco Prada boutique to honor the San Francisco Ballet School. As reported by wwd, pretty ballet students, perfectly poised, traded tutus for the newest Prada styles. "This is a fantastic celebration of young talent at the San Francisco Ballet School, and a...

Prada will open a store in the Miami Design District on Dec. 6, in conjunction with the Art Basel Miami fair. The one-story unit, designed by the brand's go-to architect Roberto Baciocchi, covers 3,890 square feet and carries women's ready-to-wear, leather goods, accessories and footwear.

by Allison P. Davis What could make Prada, mustachioed race car drivers, and spaghetti even more Italian? Taking all of those things and running them through Wes Anderson's retro-sophisticate whimsy-cam. For its latest Prada Classics short film, Castello Cavalcanti, the Italian house commissioned the auteur to transport us to a trippy, neon-colore...

WTI Magazine #10    2013 Dec, 20 Author : Annalisa Lospinuso for PoisonDrops.com      Translation by: Alessandra Bitetti   A prestigious award for one of the icons of Italian fashion, Miuccia Prada. The British Fashion Council gave to the Milanese designer-entrepreneur the award for International Designer of the Year, during the awards ceremony...

In Italy, the most important decisions of the day revolve around what to wear and what to eat. So it seems inevitable that top fashion brands are venturing into the food business—specifically, the hybrid bakery-cafés where well-dressed Italians congregate over morning pastries, then lunch, aperitivi and savory snacks, all the way through to late-ni...

  WTI Magazine #23    2014 Mar, 28Author : Maria Teresa Squillaci      Translation by:   What is love in the fashion world, if not that staple of everyday accessories: the bag? Season in, season out, we are presented with can't-live-without companions - envelope clutches, slouchy hobos, structured totes, neon backpacks, perspex box bags, origami...

Prada opens its first store in Orlando, USA, in the prestigious 'The Mall at Millenia'. Designed by architect Roberto Baciocchi, the new retail space occupies a total surface of 370 square meters on one level. As reported in fibre2fashion.com, the store offers the women's collections of ready-to-wear, leather goods, accessories and footwear as well...