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The Prada Marfa art installation has stood alone in the West Texas plains for eight years, its high-end Italian fashion goods available to no one.   Now, state officials say the shack-sized building along a rural U.S. highway near Marfa is an illegal roadside advertisement, and they're considering what to do about a structure that's a must-s...

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by Silvia Donati   Italian fashion houses Prada and Versace will fund the cleaning and refurbishing of damaged parts of the historic Galleria Vittorio Emanuele in Milan, contributing 3 million euros. They responded to a call for help last summer from Milan's Councillor for Public Works, Carmela Rozza, who invited private sponsors to interve...

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Coins thrown into the Trevi fountain in Rome are supposed to bring good luck, and fashion house Fendi is hoping rather more than a few coins, 2.8 million euros in fact, will bring it fortune in its restoration project.   Fendi is the latest fashion brand to pitch in and help spruce up the capital, but by no means the only one. The stylists a...

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The Italian luxury brand is rolling out a new Extreme version of its Luna Rossa men's fragrance. Luna Rossa Extreme is the second fragrance inspired by Prada's America's Cup sailing team Luna Rossa, following on from the namesake scent, which was released in 2012.   Concocted by Givaudin nose Daniela Andrier (who also created Prada's Candy...

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