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Sunday November 8, 2015 is National Cappuccino Day. Lavazza, Italy's most authentic coffee wants to help you celebrate this special day the right way! They have enlisted their brand ambassadors and stars of Food Networks, "Extra Virgin" Gabriele Corcos and Debi Mazar to explain how drinking cappuccino in Italy differs from drinking cappuccino in th...

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Green Mountain Coffee Roasters, Inc., (GMCR) (NASDAQ: GMCR), a leader in specialty coffee and beverages with its innovative Keurig® brewing technology, and Luigi Lavazza SpA, the symbol of Italian coffee around the world, announced today that they have reached a multi-year agreement to bring the authenticity of Italy's favorite coffee, Lavazza®, to...

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Get a taste of Italy in your own home and see why Lavazza coffee is appropriately branded as 'Italy's Favorite Coffee'. Coffee connoisseurs may have heard about the famed Lavazza coffee and despaired of ever getting to try it. Daily Cuppa Coffee now ships it to homes throughout the US.   Daily Cuppa Coffee seeks to preserve Lavazza's excelle...

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Lavazza announced details of a new global collaboration featuring tennis legend, Andre Agassi. The partnership positions Agassi as Lavazza's spokesperson for the world of tennis, and officially kicks off this years US Open with a special event and promotion for spectators, along with teasers taking place around New York City. The 120-year-old authe...

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Lavazza, Italy's best-selling coffee brand, has a warning for Starbucks as the coffee and frappuccino giant enters the Italian market for the first time: you have much to learn.   Howard Schulz, Starbucks' chief executive, last month confirmed the Seattle-based company will open its first coffee shop in Italy early next year, in Milan. The s...

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After doubling investments in 2013, Lavazza, Italy's Favorite Coffee, is proud to announce that The Italians Are Coming to the U.S. With an amplified 2014/2015 strategy, Lavazza launched their integrated Buongiorno campaign to expand marketing and promotional efforts in North America to grow the brand's reach exponentially and secure the U.S. as th...

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By Maurita Cardone Lavazza parte alla conquista del mercato americano con una nuova linea studiata ad hoc per questo lato dell'oceano. L'azienda sta lanciando in questi giorni quattro nuovi blend di caffè già disponibili nei supermercati di Stati Uniti e Canada, appositamente studiati per le macchine a filtro più diffuse nelle case degli americani...

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In its first year of a multi-year agreement with The United States Tennis Association (USTA), next week Lavazza will bring the flavor of authentic Italian coffee to the USTA Billie Jean King National Tennis Center for the hundreds of thousands of fans attending this year's US Open (August 31st to September 13th). To further support tennis, Lavazza...

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The first ever 100% biodegradable coffee capsule was created in Italy, the result of a five year joint research by Lavazza, one of the main coffee producers, and Novamont, a pioneering group in biodegradable plastics. Expo Milano 2015 from May 1 will be a chance to launch the new “green phase” of a market that is quickly moving in the direction of...

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By Sarah Berger   As tennis fans strolled around Arthur Ashe Stadium in New York City last week, many saw a new, crisp white, green and blue pop-up cafe plopped in the center of the stadium grounds.   Lavazza, an Italian coffee company, was an official sponsor of the U.S. Open tennis tournament for the first time, hoping to attract a...

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